Digital & Creative Leader Shaping Design, CGI and Visual Strategy Across E-commerce and Brand Experience
Creative Direction + Visual Strategy
Driven by a passion for creativity and a deep understanding of how design influences consumer behavior, my career has focused on blending traditional design principles with innovative technology. I’ve led creative strategy and design execution at top-tier brands including RH and Pottery Barn, where I thrive on transforming bold ideas into meaningful visual stories. With a foundation in print design, I transitioned early into digital and more recently into CGI art direction as both technology and digital commerce evolved.
During COVID, I shifted my focus to residential interiors, helping clients reconnect with and reimagine their homes. I led kitchen and bath remodels and guided homeowners through the full design and construction process. Moving into spatial design was a natural extension of my background in home furnishings and visual storytelling, further strengthening my understanding of space, materials and light.
I bring an analytical mindset to creative leadership, balancing strategy with execution to deliver thoughtful, high-quality design solutions in fast-paced environments. I’m motivated by challenge, growth and collaboration and I believe the best work happens when teams are supported, curious and willing to push beyond the obvious.
When I’m not working, you’ll likely find me watching HGTV, enthusiastically cheering during football games or enjoying the sun at the beach. I love what I do, I love to laugh and I bring that energy into every project and partnership.
Let’s Work Together
I’m always open to new opportunities and excited to collaborate with you. If you’re interested in working with me, reach out and I’ll be in touch soon. Looking forward to chatting with you!